Scaling ad spend without inflating costs, amid rising competition from larger players.
Our Strategy:
Implemented performance max campaigns with dynamic remarketing, leveraging Google Analytics for audience segmentation. We refined bidding strategies to prioritize high-value traffic.
Results:
Impressions surged by 200% month-over-month, leading to a 25% uplift in sales revenue. ROAS hit 4.2x, helping the client recover costs and profit within weeks.