A local e-commerce startup in India sought to boost website traffic and generate leads for their handmade crafts store.
Limited budget and low visibility in a competitive niche, resulting in minimal organic reach.
We launched a targeted Google Ads search campaign focusing on high-intent keywords, combined with display ads for broader exposure. A/B testing optimized ad copy and landing pages for better conversion.
This campaign delivered a 15% conversion rate on leads, with a cost per lead under ₹110—far below industry averages. The client saw a 3x return on ad spend (ROAS) within the first month.
